ABOUT US
ABOUT CREATIVE HOSTS
In a hospitality world reshaped by the experience economy, Creative Hosts is the focused, imaginative space our sector now needs
Founder - Kate Morel
Unique Stays Consultant & Designer
Experiential hospitality is a fascinating and immersive world, rich with opportunity and innovation, but it's also still developing, and for some of us it can be tricky to navigate. Creative Hosts is designed to be a guiding, connective hub that bridges the gap between trade organisations, scattered online courses, articles, seminars and forums.
For over three decades Kate has been involved in hospitality, unique stays and glamping in various roles, from working in hotels and restaurants in her early years, to running a glamping OTA, her own STR's, workshops and retreats. As a glamping consultant she has created niche business models, bespoke guest experiences, and styled and designed leading boutique accommodations. Over the years, many of the places she has been involved with have featured in high-end publications and TV programmes.
"I've wanted to build on the supportive spirit of my online group for a while but with a focus on experiential hospitality, because really, this is where businesses can stand out, and ride out, the current market and economic challenges. Creative Hosts shares three decades of my own experience plus the expertise of my most trusted industry peers, it's a reflection of the experience economy itself - commercial, collaborative, authentic - and it totally owns its own niche. It’s not for everyone, it’s not meant to be - it's for those who want to be a part of the movement and drive their business forward with it, as well as contribute.
Beyond being a professional resource and community, I also want Creative Hosts to champion and celebrate the lifestyle that underpins experiential hospitality... to be an imaginative space that fosters connections, sparks collaborations, and with a bit of luck, helps shape what comes next.
Is that ambitious?
Absolutely, but then again, so are we.
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128 City Road, London EC1V 2NX